by Brenda Greenwell | Dec 20, 2013 | General Topics
For the vast majority of us, our marketplace is packed with others who do (theoretically) the same thing as you. So—how are you different? What makes you distinct from the business down the street? Quickly and confidently answering those questions is a difficult task....
by Brenda Greenwell | Oct 17, 2013 | General Topics
We’re at the Remodeling Show in Chicago this week. There’s been a lot of internal debate over the value of attending or exhibiting at a trade show, and we haven’t reached any conclusions. They’re expensive—that’s just reality. Months ago, when we started strategizing...
