Finance General Topics

Funneling Out and Avoiding Unqualified Leads

by Brenda | August 27, 2019

Knowing how to effectively and efficiently funnel leads is critical to any business. Avoiding unqualified leads helps you to better focus on the leads that will turn a profit for your company. However, it is often difficult to predict which of your prospects are qualified vs. unqualified. Learning a few simple tips to assist you in this process will allow you to work smarter (not harder) and save you valuable time and money.

Use open-ended questions

Pre-qualify leads over the phone or when canvassing by asking open-ended questions. It is important for you to have relevant information at-the-ready, such as project-cost guidelines calculated from previous jobs, a script to help guide your conversation, and access to your sales calendar so that you may jot down an appointment time. Listen to a lead’s answers to better understand if they are a good fit for you and your company.

Looking for the best customer financing for contractors? Read more.

Confirm the basics

If you’ve already received information from a lead through an online form or an email, don’t overlook confirming this information over the phone or in person. Contact information and budgets can always change, and typos can easily be made. You want to ensure that you always have correct and up-to-date records.

Be upfront about costs

It might seem abrupt to talk candidly about money from the get-go with a lead, but it is a necessary step to determine if a lead can become a client. You need to know if your potential customer has realistic expectations for what their project will cost and if they can qualify for financing. Be sure that all decision-makers for the project are on the same page before moving forward in the sales process.

No process is ever considered failproof, but having a few tricks up your sleeve that you can use as a guideline can help you save a lot of time and money in the long-run when it comes to avoiding unqualified leads. 

Learn why Medallion Bank is the nation’s leading non-prime recreation lender.

Home Improvement

Hours of Operation Monday – Friday
8am – 6pm MT
Saturday
9am – 4pm MT

Holiday Closures

Please note: Holiday closures are not the same for the Recreation and Home Improvement Departments.

  • New Year’s Day
  • Labor Day
  • Memorial Day
  • Thanksgiving
  • Independence Day
  • Christmas
  • New Year’s Day
  • Memorial Day
  • Independence Day
  • Labor Day
  • Thanksgiving
  • Christmas
  • Day before Thanksgiving,
    Wednesday,
    November 26, 2025
    – Closing at 3:00 MT

    Day after Thanksgiving,
    Friday,
    November 28, 2025
    – Closing at 4:00 MT
  • Day before Christmas,
    Wednesday,
    December 24, 2025
    – Closing at 3:00 MT

    Day After Christmas,
    Friday,
    December 26, 2025
    – Closing at 4:00 MT

    Saturday after Christmas,
    December 27, 2025
    – Closed
  • New Year’s Eve
    Wednesday,
    December 31, 2025
    – Closing at 4:00 MT

    Day After New Years,
    Friday,
    January 2, 2026
    – Closing at 4:00 MT

    Saturday After New Years,
    January 3, 2026
    – Closed

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Home Improvement loan application processing is open on the following holidays. All other departments are closed.

  • Martin Luther King Jr. Day
  • Columbus Day/Indigenous Peoples’ Day
  • Presidents’ Day
  • Veterans Day
  • Juneteenth
  • Martin Luther King Jr. Day
  • Presidents’ Day
  • Juneteenth
  • Columbus Day/Indigenous Peoples’ Day
  • Veterans Day

Recreation

Hours of Operation Monday – Friday
8am – 5pm MT
Closed Weekends

Holiday Closures

  • New Year’s Day
  • Labor Day
  • Martin Luther King Jr. Day
  • Columbus/Indigenous Peoples’ Day
  • Presidents' Day
  • Veterans Day
  • Memorial Day
  • Thanksgiving
  • Juneteenth
  • Christmas Day
  • Independence Day
  • New Year’s Day
  • Martin Luther King Jr. Day
  • Presidents' Day
  • Memorial Day
  • Juneteenth
  • Independence Day
  • Labor Day
  • Columbus/Indigenous Peoples’ Day
  • Veterans Day
  • Thanksgiving
  • Christmas Day
  • Day before Thanksgiving,
    Wednesday,
    November 26, 2025
    – Closing at 3:00 MT

    Day after Thanksgiving,
    Friday,
    November 28, 2025
    – Closing at 4:00 MT

    Day before Christmas,
    Wednesday,
    December 24, 2025
    – Closing at 3:00 MT
  • Day After Christmas,
    Friday,
    December 26, 2025
    – Closing at 4:00 MT

    New Year’s Eve
    Wednesday,
    December 31, 2025
    – Closing at 4:00 MT

    Day After New Years,
    Friday,
    January 2, 2026
    – Closing at 4:00 MT

Borrower Services

Hours of Operation Monday - Friday
8am-11pm MT
Saturday
9am-1pm MT

Holiday Closures

:
  • New Year's Day
  • Thanksgiving
  • Memorial Day
  • Christmas
  • Independence Day
  • New Year's Day
  • Memorial Day
  • Independence Day
  • Thanksgiving
  • Christmas

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